Lu Doan

• Connect NY 2009
• Real Estate Marketing
• Real Estate Marketing 2.0
• Real Estate Trends
• San Diego Real Estate
• Technology, Tools and Tidbits

Stefan, thanks for the fun and educating competition. Victoria, thanks for the vote. Gold: www.AgentShield.com (I'm a little bias ;-) Silver:Goomzee (Excellent execution of text/mobile technology) Bronze: Condo Domain (Nice site and aggregation of data & technologies) Good luck all! Cheers, Lu Doan www.AgentShield.com

I would like to nominate Agent Shield. Agent Shield is a FREE, patent pending, Web 2.0 technology that allows REALTORS to use a new development's website as a marketing and sales tool while enabling the REALTOR to maintain and retain control of their leads . It essentially makes it easy for all REALTORS to sell and earn revenue from new construction properties. 1) Innovation & Web 2.0: Agent Shield utilizes widgets (we currently have 3). It takes about 10 minutes for a REALTOR to sign up for a FREE account, create and add a widget with new construction properties to their website, blog, etc. 2) Size and Need: Let's start with some quick stats: - REALTORS, on a national average, account for 51% of new construction sales. - Less than 1% of REALTORS actively sell new construction.   The majority of REALTORS do not benefit from selling new construction because of the following barriers: 1. Lack of access: New construction properties/developments are typically not in the MLS. 2. New Construction was difficult to market: REALTORS did not have access to promotional material that was easy to distribute. 3. High risk of being cut out of the transaction: There were no mechanism to provide a level of compensation protection.   The other 99% of REALTORS are not making sales of new construction.  Why are they missing out on these sales?  That’s essentially what AS solves.  Agent Shield knocks down the barriers of selling new construction and makes it accessible to all REALTORS. 3) Uniqueness of service: Agent Shield is internationally patent pending and will revolutionize the way new construction properties are marketed by REALTORS on the internet. 4) Potential Impact on the Industry: Every REALTOR can now easily expand their inventory offerings and benefit from selling new construction. Agent Shield's developments are worldwide, thus opening the 2nd home market for all REALTORS. I compare websites to fishing. You set out some lines with bait (MLS listings, video, etc) into the water and wait for something to bite. Think of the Agent Shield widget with new construction properties as a setting out a new line with bait. It FREE and takes no time to set up. When there's a bite, reel them in. Agent Shield is FREE for REALTORS. More information and a 80 second video of how Agent Shield works can be found at www.AgentShield.com. If you are a REALTOR, please sign up for a FREE account.