The Future of Mobile Marketing for Real Estate
Posted in Technology, Tools and Tidbits By Jeff Bernheisel, Monday, September 22, 2008.
Coming soon to a cell phone near you: The ability to project images and videos via a built in micro sized pico-projector on any surface up to 100 inches.
The pico-projector (PicoP) is an ultra miniature projection module capable of producing full color, high-resolution images but small enough and low power enough to be embedded directly into an accessory pico projector that connects to mobile devices.
Imagine being able to show your Real Estate listing presentation or active listings to a client anywhere, anytime. That's some pretty cool stuff if you ask me.
Manufacturers such as Microvision are beginning to produce the tiny projectors for Motorola and Sony Ericsson. The technology should be available within a year or so.
What do you think about this technology for our industry? Will it be useful, or just another "cool" gadget to waste money on?
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Submitted by Joel Burslem on September 22, 2008 - 4:55pm.
Mix it up with location based search tools on a smartphone and it may make for a very easy way to conduct on the spot searches with clients.
Joel
Future of Real Estate Marketing
Submitted by Jeff Manson on September 22, 2008 - 7:32pm.
Hey Joel,
Thanks for sharing this!! This would be awesome. I can't wait until it comes out.
Aloha
Jeff Manson
American Dream Realty
Hawaii real estate
Oahu real estate company
Submitted by Richard Soto on September 23, 2008 - 10:08am.
Sounds very cool, another toy to add to the list.
VIP Realty
Dallas real estate
San Antonio real estate
Submitted by Anthony Longo on September 23, 2008 - 10:16am.
Not sure if this one will take off until until we can improve some battery life. I still cant get an entire day off one charge on my damn iPhone!
Anthony Longo
Founder & CEO, CondoDomain.com
Markets Open: Boston Condos | Dallas Condos
Coming Soon: Atlanta Condos
Submitted by Derec Shuler on September 23, 2008 - 10:28am.
Another great idea and use for mobile technology. I've been blogging about how handheld platforms are changing our industry as seen with the Trulia iPhone app.
I agree with Anthony, still have to extend battery life!
Derec Shuler
www.DenverMarketConnection.com
Follow me at:
www.linkedin.com/in/shulerd
www.twitter.com/derecshuler
Submitted by Ken Smith on September 23, 2008 - 12:54pm.
Could be a cool toy, but not something that would change what we do in any meaningful way.
Completely agree about the battery issue.
Ken Smith
Elgin Illinois Real Estate Agent
Submitted by OpenHouseDealer.com on September 23, 2008 - 1:02pm.
I agree with Ken 100%
David Yusupov
www.OpenHouseDealer.com
Submitted by G Dewald | Union Street Media on September 23, 2008 - 1:04pm.
I'd be psyched to play with it. Especially if it comes with a portable, pocket-sized projection screen. And a tripod.
Meanwhile, time is probably better spent thinking about ways to make more effective use of text messaging. Nielsen is reporting that more people are texting than using voice calling.
G. Dewald | Union Street Media | Real Estate Internet Marketing Blog
Submitted by Brett Young | Real Estate Keyword Tool on September 23, 2008 - 2:35pm.
It looks like a great app. As everyone has noted, there is huge potential for innovative things related to smart phones. It will be interesting to hear more about features of the new Google Phone and how that device can be leveraged.
Brett Young
Real Estate Keyword Tool
Submitted by Justin Britt on September 24, 2008 - 1:13pm.
Very nice, now we know why video is the future of real estate.
--
Justin Britt
Head-Web-Head
Hawaii Life Real Estate Services, LLC
Hawaii homes for sale | Real Estate Marketing
Submitted by David Bonyun on September 24, 2008 - 4:49pm.
That looks very cool. I think this will have use for showing videos to clients when you are in their homes. If they are in your office it may be easier to use a computer with a high speed Internet connection. In order to use this you need to have something to project it against. I assume a folder or binder cover would work if you are in a car, but then you have to question how bright is the projection?
In short I think it has potential, but will take a while to overtake some of the smart phones.
Now what would be really cool is a way to sync two or more smart phones so individuals could watch media together without crowding.
Submitted by Roger Billeci | PropertyQwest.com on September 28, 2008 - 11:13am.
Definitely an interesting tool to potentially add to one's arsenal of gadgets.
As technology is continually changing and updating, I think that some of our technology, especially in the early stages of the roll-out, simply helps to build more credibility to our real estate businesses whether or not the technology is 100% useful in its inception.
Our clients get an opportunity to see that we are staying on the cutting edge of technology which I believe helps to subconsciously promote that we are doing the same in all aspects of our real estate business / profession.
Submitted by Tina In Virginia, Hampton Roads Realtor on October 1, 2008 - 6:37am.
The thought of being able to write a power point presentation on my smart phone and also use my phone to project my presentation would make my life much more efficient. No more cables and cords and hooking this up to that. A dream come true!
Tina Merritt
@tinainvirginia
Submitted by Richard Soto on October 2, 2008 - 12:41pm.
I agree with you Tina, that would be Great! Now if the phone could show the clients for us as well. lol
Dallas Condos
Houston Real Estate
Submitted by Glenn Ginsburg on October 6, 2008 - 11:05am.
Think this would be a very good tool, especially if you could project swf, mov, etc type files as well as the listings.
Battery life could be an issue - but might need a couple of extra battery packs or a method to connect into a 120v line with a step down transformer.
Glenn Ginsburg
A Delta Realty
Bonita Springs Florida | Bonita Bay